Our firm is passionately committed to moving organizations forward, whether that entails boosting revenues, expanding into new markets or simply generating higher levels of name recognition. Ask any of our clients, and they’ll say the outcomes we generate typically exceed their expectations.
All of our programs are carefully tailored to meet our clients' objectives, and the resulting programming delivers outcomes that go beyond image-building to help drive top-line success for an organization,brand product or service. For example:
49 Countries – Our corporate communications work in print, video and electronic media for a $13 billion manufacturing company ensured that internal key messages from senior management were heard around the world by the company’s 55,000 employees in 49 different countries.
50% growth – In our first year working with the world’s largest association management company, the organization experienced the best sales year in its history. Since then the company has grown a full 50 percent.
$65 to $260 Million – We handled the renaming, rebranding and relaunching of a direct marketing services company, plus all ongoing marketing and PR programs on an outsourced basis, helping it to grow from $65 million to $260 million in sales in just four years’ time.
17 National Awards – For the world’s-largest publisher of children’s interactive books, we led the product launch that became one of the most successful in terms of sales in the history of electronic learning products. Unsupported by paid media, the product earned 17 prestigious national awards and quickly became the number-one preschool book line in the country.
545% – We executed a PR program on behalf of an independent, full-service business law firm based in Chicago to create awareness among clients, prospects and referral sources of the firm’s expanding health care practice. Within eight months, we established the practice chairperson as a thought leader among target audiences by securing numerous editorial opportunities. Media placements resulted in a 545% return on the budget invested, as well as several new client relationships with anticipated six-figure billings.
2.5 million impressions – Our multi-tiered, multi-phased media relations strategy to announce the launch of an Internet service that enables individuals to raise money for nonprofit organizations through delivery of targeted advertising generated more than 2.5 million consumer newspaper/magazine impressions within the first month. Our efforts resulted in being named a “Site of the Day” by Yahoo! and achieving an ad click-through rate of more than 30% (whereas 7-8% is considered outstanding for traditional banner advertising).
378 Million Media Impressions – We created and implemented a multi-pronged association image campaign focused on influencing consumer behavior and perceptions in a targeted demographic group with a variety of strategic and creative tactics that garnered more than 378 million media impressions in less than two month’s time while helping members to grow their businesses.
127 CFOs – For a financial services company, we led a PR/marketing effort that led to a Wall Street Journal placement lauding the company, and a direct mail campaign that resulted in face-to-face sales meetings with CFOs at 127 of the Fortune 500.
70% attendance increase – A new corporate identity, marketing materials and targeted media relations campaign helped re-energize the nation’s largest specialty toy and children’s products association, leading to record numbers of new members and membership renewals, as well as record attendance at its annual industry networking event in New York. The program also contributed to the highest level of annual convention registrations in the association’s history, with a 70% increase in attendance and 60% increase in exhibit booths sold.
The staff of Healy & Schulte has experience serving the following clients:
The American Hotel & Motel Association
American Specialty Toy Retailing Association
Ameritech Cellular & Paging
Apex Controls Inc.
Arian, Lowe & Travis Advertising
Association of Patent Law Firms
big BOING Toys™ -- The Right Brain™ Division
Calypte Biomedical Corp.
Captive Resources, LLC
Citicorp Express Money Services
Citicorp World Travel Payment
Coalition of Women's Initiatives in Law Firms
Concordia Realty Corporation
Economic Club of Chicago
Edward W. Kelley & Partners
Federal Reserve Bank
General Nutrition Centers
Glad Products Company
Gresham Partners, L.L.C.
Holiday House Distributing
Hyatt Development Corporation
Illinois Tool Works Inc.
ITW Automotive Group
Independent Means, Inc.
International Staple, Nail and Tool Association
Kayser-Roth Hosiery, Inc.
Lakeshore Athletic Clubs
Learning Curve Brands
Lindquist and Vennum
Market Facts, Inc.
Maslon Edelman Borman & Brand
McAndrews, Held & Malloy
MDI Instruments Inc.
MetroGroup Marketing Services
MetroGroup Transaction Services
MidCity Financial Corp.
The Miss America Organization
Mulroy, Scandaglia, Marrinson, Ryan
National Automatic Merchandising Association
National School-to-Work Office
Northside Community Bank
Prudential Capital Group
Publications International, Ltd.
Quantitative Service Group, L.L.C. (QSG)
RSM McGladrey/McGladrey & Pullen
Sachnoff & Weaver Ltd.
Selected Independent Funeral Homes
Senco Products, Inc.
Sherman & Howard L.L.C.
Thames & Kosmos
Transcontinental Printing, Inc.
Two Way Communications (iXL)
United Asset Coverage
University of Illinois at Chicago, Family Business Council (FBC)
USA Waste Services, Inc.
The World Food Prize Foundation
The York Group, Inc.